Michael Steppnz born in Los Angeles in the year 1980 and well brought up in LA only. He is one of the well-known personality in the field of SEO and had published so many books for helping small-scale businesses. His latest book Marketing in Pocket has sold almost millions of copies worldwide that became a number one in popularity amongst internet marketing book writers. Michael always encourages Outsource Search Engine Optimization services because investing a huge money for the small firm is not easy thus they can get the services from outsourcing companies.